Three and a half years ago, Insight Global asked Bronwen Gregg to move from her position in the technology and government services division in Virginia to help open an office in Las Vegas. As she focused on business development and led the Casino Gaming Portfolio, Gregg recognized an opportunity to expand business through networking events, partnerships, and online positioning. She was promoted to this newly created role, and has since used her unique approach to increase the company’s return on investment.
Gregg holds leadership positions in two local nonprofits—Women in Sports and Events, and Global Gaming Women. Last year, she brought the two organizations together for International Women’s Day to celebrate women who are leading the gaming and sports industries in Las Vegas. Gregg is also a founding board member of Her Competitive Advantage, a platform that connects female athletes, past and present, with businesses that are poised to engage with them.
“I love combining my favorite disciplines of business development, events and marketing into revenue generating strategies,” said Gregg. “I love the power in nuanced, intentional positioning that successfully yields desired outcome. It’s so fun and fulfilling to bring unique visions to life and create experiences that make an impact.”